Hermit

The branding was oriented toward a classic tattoo shop feel. Client requested to have a handmade feel to the branding. We used earthy colours along with many sketches to move closer to the desired effect. Later on we started incorporating digital applications for the logo. Thanks to the abstraction of the logo it is usable in a modular way across the branding. The complete logo is connected to a form of a lantern and the letter "H".